Description
MUSIC BUSINESS – SELF MADE STORY (ART BEI TON) with Apolline Guédon aka HYPNOTIC BLACK MAGIC
How do you build a music career without a major label, a manager, or industry connections? You figure it out yourself — and then you share it.
Appoline aka Hypnotic Black Magic has been doing exactly that for over 8 years: running ART BEI TON, her own label and event series, booking herself and her artists across Berlin and internationally, and building a genuine community from scratch.
In this 2.5-hour workshop she shares the practical keys she’s learned along the way — DIY booking, running a label, connecting with people in the industry, and building your own place in the scene.
No theory. No bullshit. Just real experience from someone who’s done it.
What’s covered:
- DIY booking — how to get gigs without an agent
- Running a label — what it actually takes
- Building connections that matter
- Finding your place in the scene as an independent artist
📅 July 23, 2026 · 17:00–19:30 · ACUD Kunsthaus, Berlin-Mitte Max 10 participants · €69




